In the heart of Cologne, nestled within the charming streets of Nordrhein-Westfalen, lies a fragrant gem that has stood the test of time: the 4711 House. This iconic establishment is not just a perfume shop; it is a historical landmark that has been enchanting visitors with its rich heritage and delightful scents for over two centuries. Whether you are a history buff, a fragrance enthusiast, or simply a curious traveler, the 4711 House offers a unique and aromatic journey through time.
The story of 4711 begins with a legend. In 1792, Wilhelm Mülhens, a Cologne-based merchant, received the secret recipe for a miraculous water, known as aqua mirabilis, as a wedding gift from a Carthusian monk named Franz Maria Carl Gereon Farina. This fragrant concoction, which would later become known as 4711, was originally marketed as a medicinal remedy for internal use. However, in 1810, Napoleon Bonaparte issued a decree requiring the disclosure of all medicinal recipes. To circumvent this, Mülhens cleverly rebranded his product as an external fragrance, thus giving birth to the famous Eau de Cologne.
During the French occupation of Cologne in the late 18th century, houses were assigned conscription numbers for administrative purposes. The Mülhens' residence in Glockengasse received the number 4711. This seemingly mundane number would soon become synonymous with one of the world's most famous fragrances. By the 1830s, the number 4711 had been adopted as the brand name for Mülhens' Eau de Cologne, cementing its place in history.
Initially, 4711 was produced in Düsseldorf, with proceeds supporting an orphanage. The fragrance quickly gained popularity, and by the 1820s, it was being exported to countries as far away as India and Indonesia. The distinctive Molanus bottle, introduced during this period, featured a unique design that allowed for easy storage and transportation. The iconic blue and gold label, adorned with images of Cologne Cathedral and Bonn Minster, became a symbol of quality and tradition.
Under the leadership of Peter Joseph Mülhens, the brand expanded its product line to include other fragrances, creams, soaps, and powders. Despite facing legal battles over the use of the Farina name, the company continued to thrive. By the late 19th century, 4711 had established itself as a global brand, with branches in the United States and Russia.
The 20th century brought both challenges and triumphs for 4711. The company endured the devastation of World War II, which saw the destruction of its headquarters and production facilities. However, under the resilient leadership of Maria Walburga Mülhens, the brand was rebuilt and regained its international reputation. The post-war years saw the introduction of new fragrances and the resumption of exports, solidifying 4711's status as a beloved global brand.
In 1994, the Mülhens family sold the company to Wella AG, marking the beginning of a new chapter for 4711. After changing hands several times, the brand was acquired by Mäurer & Wirtz in 2006. This new ownership ushered in a period of revitalization, with the introduction of contemporary fragrances such as Nouveau Cologne and Acqua Colonia. The original Eau de Cologne remains a timeless classic, cherished by generations.
Today, the 4711 House in Glockengasse is a must-visit destination for anyone exploring Cologne. Although the original building no longer stands, the current establishment offers a delightful blend of history and modernity. Visitors can explore the exhibition room, which provides fascinating insights into the brand's storied past. Public tours are available once a week, offering a deeper dive into the world of 4711.
One of the highlights of visiting the 4711 House is the enchanting Glockenspiel. Every hour, the melodic chimes of the carillon fill the air, creating a magical atmosphere that transports visitors back in time. This charming tradition adds to the allure of the 4711 House, making it a truly unforgettable experience.
Beyond its delightful scent, 4711 Eau de Cologne is also valued for its aroma-therapeutic properties. The blend of essential oils is believed to have calming and invigorating effects, making it a popular choice for those seeking a moment of relaxation amidst the hustle and bustle of city life. Whether used as a fragrance or an aromatic remedy, 4711 continues to captivate the senses.
In conclusion, the 4711 House in Cologne is more than just a perfume shop; it is a testament to the enduring legacy of a brand that has stood the test of time. With its rich history, captivating traditions, and timeless fragrances, 4711 offers visitors a unique and aromatic journey through the centuries. Whether you are a history enthusiast, a fragrance aficionado, or simply a curious traveler, a visit to the 4711 House is an experience not to be missed.
Get your Tickets now!
With myCityHunt you can discover thousands of cities around the world in exciting scavenger hunts, treasure hunts and escape games!
myCityHunt vouchers are the perfect gift for many occasions! Surprise your friends and family with this extraordinary event gift. myCityHunt gift vouchers are valid for 2 years from the date of purchase and can be used within this period for a freely selectable city and tour from the myCityHunt portfolio.
Buy Gift Vouchers